Wednesday, 10 January 2018

Group Roles

Group roles are essential for the creation of any type of production. Applying group roles to my team will enable me to finalise my advertisements to good effect. I will apply specific group roles that will allow for efficient progress and will allow my production to be organised. There will be important roles such as Health and Safety Coordinator who will be held responsible for the safety of the cast/crew and other members of the public prior to the risk assessment. The Director will be in charge of clear visual presentation and the cinematographer will produce good camera techniques. The Editor will also make sure the advertisement will be portrayed in a sequence and consistently. 

The following roles will be carried out by the team members below:

Director - Arlind Malat
Cinematographer - Sofia Mazmanidou
Editor - Ibrahim Ibrahim
Health and Safety Coordinator - Rosie Jenkins

Typically in sportswear advertisements, real life sportsmen are used and are identified by the costume. They will wear shorts, jogging bottoms with a sports shirt or will wear a full kit. Most importantly, they will be wearing the product that is being advertised to present its use to the audience where my main character will be wearing the football boots that I am advertising. In my first advert, the characters will be wearing a variety of sports clothing to indicate a football match being played. In my second advert, they will be wearing casual clothes to convey a street life where football still bring people together. My main character will appear like a famous footballer which will appeal to the target audience who aspire to be like him. Other characters will also be similarly presented to emphasize a football match in the first advert. 

The following actors will be used for my advertisements:

Tyrese Bakare - Main character
Brusk Duven - Player's Agent
Geurchom Lumbumba - Extra
Ozzie Kemal - Extra
Ibrahim Ibrahim - Extra
Onur Belek - Extra


The voice overs will be used for my TV adverts, sponsorship and mainly for my radio advert. The editor will be able to gather the voice overs and construct the work in a sequence that is clear to the audience. 

The following people will also be used for my voice overs:

- Ibrahim Ibrahim
- Arlind Malat
- Rosie Jenkins

Monday, 8 January 2018

Scripts

To ensure that the production of my TV adverts, sponsorship and radio advert are successful, I have to write the scripts for my actors. This will make them aware of that exactly is required in the scene, and will also allow them to understand the narrative of the production. The scripts are especially important as certain lines will be memorable for the audience that they will be able to relate to the advert. For instance, the actor who will do the voice over for my main slogan will most likely be the one to stand for my target audience. In my TV Sponsorship, I have included a voice over explaining who the product is sponsoring which will be clear and short for the audience to understand. 

Advert 1





This is the script for my first advert that also follows the storyboard dialogue. There are only voice overs of the commentators and product announcers which will be heard over the music. 

Advert 2


This is the script for my second advert which will have dialogue from the actual characters instead. The dialogue will again be heard over the music and will emphasize a street football style.   


TV Sponsorship



My TV Sponsorship will follow a conventional style and the script matches this as there is limited dialogue until the voice over which indicates the sponsorship. The slogan will once again be mentioned at the end to remind the audience of the product. 

Radio Advert



The radio advert consists of entire voice overs as there is no visual dialogue. The script takes the audience through a football experience and points at the brand product as a solution. The script explains the elements of the product and also offers further benefits if the audience order it online. The radio advert is concluded with the brand slogan which is the conventional way to end it and keeps it in their minds. The entire script will be heard over music which is the jingle and will also be memorable for the audience.