Storyboard

Planning: Storyboard

A storyboard is a collection of shots which are all put together to create a clear narrative. It is a sequence of drawings with details such as in the narrative description that represents the planned shots for the actual final product. It is important to construct a storyboard in the pre-production stages because it allows for an initial vision for the director which they can develop. A storyboard is a simple yet effective form of planning and is easy to construct. It is a starting point for entering the final production stages with a clear vision that can be developed with the inclusion of others.

There are several advantages of creating a storyboard and those include:

• Easy to construct.
• Allows for a visual idea.
• It is highly presentable.
• Allows to plan for all the different micro-elements.
• Can be used as a guideline for final production stages.
• Allows for organisation

However, there are also some disadvantages that may come with a storyboard and those include: 

• A storyboard is not very detailed.
• It is not an entire reflection of the actual filming.
• It may not match the actual final product.
• It can be restrictive.

Overall, a storyboard has more advantages than disadvantages and is highly beneficial for the production of an advertising package. This is because I will be aware of what is required as I already have an established visual idea. I have created a storyboard for both of my TV Adverts and my TV Sponsorship which can be seen below.

Advert 1






Advert 2

TV Sponsorship

Conclusion:

To conclude, creating a storyboard for each of my visual advertisements was highly beneficial in my preparation for the final production stages. This is due to the fact that I was able to envision the final product through the narrative outline of the storyboard. This allowed me to remain aware and on task through the production stages. I was able to gain an insight to the variety of camera shots that I will use and also other aspects such as the lighting or dialogue. Briefly explaining everything that will be used will be significant for the final production stages as then I will be able to remain efficient. This storyboard will also be beneficial for me during the editing stages as I have mentioned the transitions and editing techniques that will be used. There may be a chance that I develop my idea and use a different technique, but the storyboard allows me to have a solid option. Ultimately, constructing the storyboard has been a vital task in the planning stage as it has helped me to visualize my final idea. It has allowed me to stay aware and up to task with everything that is required which will allow me to work efficiently and effectively.